Press Release: Paints Launched By Mäder Based On Reverdia’s Biosuccinium™
- Tuesday, 19 April 2016
Mäder, the leading producer of paints and coatings, will launch its new range of bio-based alkyd paints using Biosuccinium™ from Reverdia, in collaboration with Roquette. The new innovative paint range is based on a combination of Reverdia’s Biosuccinium™ and Roquette’s POLYSORB® isosorbide, allowing for key physical properties, such as hardness and scratch resistance. Both Biosuccinium™ and POLYSORB® are commercially available bio-based materials.
Commercialised under the brand CAMI, the CADÉLI range includes two EU Ecolabel-certified products. Both are 98% bio-based and have additional functionalities:
- CADÉLI Anti-Microbial interior paint
- CADÉLI Depolluting (anti-formaldehyde) interior paint
Marcel Lubben, Reverdia’s President said, “These new paints respond to growing consumer demand for safe and environmentally friendly products with a lower carbon footprint. Once again, Biosuccinium™ has enabled a sustainable, market-ready solution.”
Reverdia is the joint venture between Royal DSM, the global Life Sciences and Materials Sciences company, and Roquette Frères, the global starch and starch-derivatives company. Reverdia takes a leadership position and leverages the expertise and experience of DSM and Roquette to produce, market and license Biosuccinium™. For more information visit: www.reverdia.com